Accounting professionals prefer ADP over QuickBooks Payroll and say it’s easier to use.
2023 ADP survey of 248 Accountant Connect users
Accounting professionals prefer ADP over Paychex
and say it’s easier to use.
2023 ADP survey of 224 Accountant Connect users
Accounting professionals prefer ADP over Gusto
and save time running payroll.
2023 ADP survey of 162 Accountant Connect users
Every year, thousands of small businesses leave Gusto, QuickBooks Payroll, Paychex, SurePayroll and others for ADP. See why we're the leading payroll provider with the fastest, easiest and most comprehensive service your clients can buy.
ADP vs. Gusto ADP vs. Paychex ADP vs. QuickBooks ADP vs. SurePayroll
When you recommend your clients switch to ADP, they won’t be the only ones whose job gets easier. We offer a host of services designed exclusively for accountants that you won’t find anywhere else:
When you’re considering a switch, ask yourself: what are my clients really paying for? With ADP you and your clients get:
See how your clients can benefit by switching to ADP payroll and HR services.
Get more with ADP
Get these tools with ADP, but not with Gusto1
Payroll
HR & Business
Get these tools with ADP, but not with Paychex1
Payroll & HR
Get these tools with ADP, but not with QuickBooks Payroll1
Payroll
HR & Business
Get these tools with ADP, but not with SurePayroll1
Payroll
HR & Business
See how customers rated ADP on G2, a leading business software review platform, in the categories that matter most.3
With RUN's payroll and HR package, you and your clients will receive features that go above and beyond what they get with other providers. Customers get an average of $8k per year in added value with services that help them keep their businesses growing, hire new staff, train their teams, and much more.
Hear what other accountants and their clients had to say after switching to ADP:
Accountant Switches Clients to ADP
Accountant Switches Clients to ADP
Accountant Switches Clients to ADP
Give your clients all the resources they need to choose the payroll provider that fits best. The kit includes: Choosing the Right Payroll Provider for Small Business, Payroll Checklist for Small Business, and Switching Payroll Providers Made Easy.
Get the ToolkitIt is very easy to refer your clients to ADP’s payroll and HR platforms with Accountant ConnectSM – ADP’s free platform designed by accountants for accountants to access their authorized clients’ payroll data, analysis tools, the latest tax resources from Wolters Kluwer CCH Resource Library, Payroll Protection Program resources and much more. To sign up or login, visit adp.com/accountantconnect. After you login, select “refer a client”, enter your client’s information and your dedicated ADP Representative will reach out to begin the process.
Because no two accounting firms are the same, we’ve built flexibility into our partnership model so you can choose the one that works best for you. Whether you want to process payroll for your clients using our RUN for Partners solution, get rewarded for referring your clients or even hand off payroll duties altogether, we can accommodate you.
How quickly you switch your clients to your new payroll provider depends on your and your clients’ priorities, the services your clients are using and how quickly you can access the required data. With ADP, some customers can be up and running the same day, while others choose to make the transition over a period of weeks. Services beyond payroll may take longer to set up. Regardless, a well-done transition should never disrupt your payroll process.
Our Accountant HelpDesk has got your and your clients’ backs. You’ll have access via phone or email to dedicated payroll experts who are specially trained to support professionals like you. And with the Service Requests feature in Accountant Connect, your firm can easily and securely exchange documents with the HelpDesk team, ask questions and track the status of your requests. You can also expect an ongoing relationship with your dedicated ADP sales associate, who’s readily available to address your concerns and respond to your inquiries in detail.
Our RUN Powered by ADP platform is designed specifically for small businesses and includes affordable options that meet even the most basic payroll needs. In fact, more than 80% of our 860,000 clients are small businesses. By switching your clients to ADP, you’ll also enjoy the convenience of having easy and secure access to all your authorized small business clients’ data in one place with Accountant Connect.
Though some people prefer to wait for the start of a new quarter, or even a new year, before switching over to a new payroll service provider, ADP can support your move at any time. Any high-quality provider should be able to give you and your clients a clear list of forms and information needed to make a smooth transition.
If you or your clients are doing payroll manually now, you should expect to significantly reduce the amount of time you’re devoting to the process. How much depends on which services you choose. Do you want help tracking time and attendance? Assistance with background checks or employment verifications? Check signing and stuffing? An ADP representative can explain the different options and help your clients choose the package that best fits their business.
Different payroll providers offer different pricing structures, but certain factors — how frequently your clients run payroll, how many people they’re paying, which services are needed — will influence the cost. ADP will work with you and your clients to determine the right payroll set-up for their business, no matter how simple or complex their needs are.
Looking for a new payroll provider?
Switch your clients to RUN Powered by ADP for easy payroll and 24/7 service.
Your privacy is assured.
1. Information based on ADP internal research and is accurate as of November 7, 2023 and is subject to change.
2. Terms and conditions apply. Must be enrolled in the ADP Accountant Revenue Share Incentive Program to qualify.
3. G2 user review data from March 28, 2024.
4. Legal services are provided by Upnetic Legal Services powered by Legal Club® (of America), a third-party provider.
*Insurance products will be offered and sold only through ADPIA, its licensed agents or its licensed insurance partners; 1 ADP Blvd. Roseland, NJ 07068. CA license #0D04044. Licensed in 50 states. All services may not be available in all states.
ADP, Inc. and its affiliates do not offer investment, tax or legal advice to individuals. Nothing contained in this communication (or website) is intended to be, nor should be construed as, particularized advice or a recommendation or suggestion that you take or not take a particular action. ADP, Inc. and its affiliates are not affiliated with Gusto, Paychex, QuickBooks Payroll or SurePayroll.
ADPIA is a registered trademark of ADP, Inc.
Accountant Connect is a service mark of ADP, Inc.
