Accelerate your value proposition

Learn what a value proposition is, why it’s important and how to define yours in a way that differentiates your practice.

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Get a jump start with the Accelerate Your Value Proposition worksheet

This worksheet helps organize your thoughts and ideas on what makes your service essential to your clients. A great tool for sharpening your sales message.

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Define what makes you an invaluable partner for your clients

This course focuses on helping you differentiate your business from competitors by defining the things that make you stand out. Learn about the elements that make a great value proposition and then walk through the steps involved in creating yours.

In this course you’ll learn:

  • What a value proposition is and why it's important
  • The right questions to ask to define your value proposition
  • How to use your value proposition to promote your practice
  • Register

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See the Accelerate Curriculum

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Investment options in the “ADP Direct Products” are available through either ADP Broker-Dealer, Inc. (ADP BD), Member FINRA, an affiliate of ADP, Inc., One ADP Blvd, Roseland, NJ 07068 or (in the case of certain investments) ADP, Inc. Only licensed representatives of ADP BD or, in the case of certain products, of a broker-dealer firm that has executed a marketing agreement with ADP, Inc. may offer and sell ADP retirement products or speak to retirement plan features and/or investment options available in any ADP retirement product and only associated persons of ADP Strategic Plan Services, LLC (SPS) may speak to any investment management or advisory services provided by SPS or any third party in connection with such ADP retirement products. SPS is an SEC Registered Investment Adviser. Registration does not imply a certain level of skill or services.

Nothing in these materials is intended to be, nor should be construed as, advice or a recommendation for a particular situation or plan. M-516600-2024-03-21