Even if you aren’t required to offer health insurance by the Affordable Care Act, it’s the number one benefit that employees look for when seeking new employment.

When deciding how robust a health plan to offer, you’ll want to consider several things: the age and family size of your employees, what others in your industry are offering, what your employees say they want and need, and what you can afford.

One way to offer better employee health plans is using a PEO, or Professional Employer Organization. A PEO can get small- to mid-sized businesses access to better quality health insurance at competitive pricing. They also have the expertise to guide your evaluation of your workforce and the industry, to help you select the right plans that meet your needs.