Accounting Research by ADP: Market trends, generational perceptions and nontraditional growth opportunities

Key takeaways from recent ADP® survey data reveal an accounting industry that is clearly transforming. Business clients want more services, including nontraditional offerings like HR/talent management. As many more Baby Boomer accountants reach retirement age by 2024, Millennial and Generation “X” firm members are moving into decision-making positions – bringing with them fresh ideas about what services to offer business clients.

Accountants seeking growth through nontraditional services are discovering ways to make it happen, most often using the expertise and resources of third-party partners. In this brief executive summary, we’ll lay out our latest findings and how ADP can help you take action to create new revenue streams for your practice.

Download the full report and complementary infographic to learn more.

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